Kandid Kush

Projects

Airfield Supply

About the project

Kandid Kush was commissioned as the primary photographer for “The Perfect Pass,” an innovative campaign for Airfield Supply Co. that was subsequently shortlisted for a prestigious Clio Cannabis Award.

The campaign’s concept centered around a playful, yet precise, connection between the ritual of passing cannabis and the precision of high-level sports. Kandid Kush’s role was to capture the unparalleled macro-level detail of the cannabis flower featured in the campaign. The resulting imagery was used to create high-impact, editorial-grade visuals that emphasized the pristine quality and perfect “finish” of the product, aligning with the campaign’s theme of precision and excellence. This work provided the crucial visual foundation that helped the campaign stand out in the highly competitive cannabis advertising landscape, leading to its Clio recognition.

work